Dan Lindberg, CEO, Primex Family of Companies
Dan serves as CEO for Primex Family of Companies and brings over 3 decades of experience, first as a business executive working his way to positions as a CFO and then General Manager with global leadership experience in cyclical and capital-intensive businesses.
Dan has led businesses ranging from $50M to $8B in revenue with varying life cycle stages: start-up, acquisition, growth, and business divestiture. He achieved positive results by leveraging experience in the industry, with a reputation for hiring, retaining, and developing top talent to extend business growth boundaries and scale up with a cohesive organization. Dan has unique perspectives in his business life that have helped to shape a mental toughness and leadership depth that enables him to sort out short-term crises and develop plans to move forward with confidence. He has learned that things never stay the same and can change quickly – be prepared for change; expect change. Dan focuses on the importance of finding ways to bring order out of chaos and, finally, to bring value to people and businesses every day. Dan has served on corporate boards, where he brought experience and leadership to extend growth boundaries and enable early-stage companies to scale up with a cohesive organization and business model.
Dan has a CM&AA certification through The Alliance of Merger and Acquisition Advisors. He earned his BS in Accounting from the University of Illinois at Chicago (UIC) and an MBA from The University of Chicago Booth School of Business.
Dan and his wife Mary reside in the western suburbs of Chicago where they raised four amazing children. Dan enjoys golf, weight training, and catching Walleye’s.
Chris Brown, Head of Sales, OneVue Sense
As Head of Sales for OneVue Sense, Chris Brown leads the sales strategy for the OneVue Sense SaaS platform, supporting regulated healthcare and life sciences organizations. He is responsible for driving subscription revenue, scaling the sales organization, and playing a key role in the company’s expansion into biopharma and GxP-regulated environments.
Chris brings more than a decade of experience in biopharma and healthcare technology sales, with deep expertise in SaaS and compliance-driven go-to-market strategies. He has extensive experience supporting organizations operating under GxP and FDA 21 CFR Part 11 requirements, and regularly partners with stakeholders across Quality, Validation, Compliance, Facilities, Operations, and executive leadership.
Passionate about helping healthcare and biopharma organizations protect patients, research, and critical assets, Chris focuses on delivering reliable, compliant environmental monitoring solutions that drive real operational value. As a member of the OneVue Sense leadership team, he contributes to company-wide strategy while championing a culture of accountability, collaboration, and customer success.
Beth Frye, PMP, Director of Implementation and Service
Beth Frye is an accomplished professional with a proven track record in project management, implementation, and customer service. Currently serving as the Director of Implementation and Services at Primex Wireless, she leads teams responsible for new customer onboarding and technical support. Beth has a strong background in managing large-scale projects, including a successful 3-year cloud migration plan that generated over $4M in revenue. Her expertise extends to process improvement, team leadership, and delivering exceptional customer experiences, evidenced by her implementation of project management and training processes to streamline onboarding and maintaining high Net Promoter Scores. Beth holds a Bachelor's Degree in Business Administration from the University of Wisconsin – Green Bay and is a certified Project Management Professional (PMP).
Beth enjoys hiking and has hiked the half dome at Yosemite National Park, Angel’s Landing at Zion National Park and the Pico do Areeiro to Pico Ruivo in Madeira, Portugal.
